VP, Crypto Native Marketing Strategy
WHAT YOU WILL DO
- Work closely with senior leadership on content roadmaps for strategy behind upcoming announcements and developments on Avalanche
- Collaborate cross functionally with all verticals at Ava Labs to make sure that messaging and storytelling is on brand and accurate
- Analyze viral trends and social media sentiment to measure the success of current marketing efforts
- Craft enticing narratives that inform and influence positive conversations online while supporting Ava Labs’ mission of digitizing the world’s assets on Avalanche
- Engage with the online community through paid, owned, and earned media outlets
- Collaborate with peers to distribute key narratives through paid, owned and earned media
WHAT YOU WILL BRING
- Bachelor’s degree in a technical discipline or related field
- Notable experience working with major dApps and/or EVM-compatible L1’s
- Extensive Twitter experience, ideally with a following >5k
- Track record of success in establishing viral narratives while in a marketing, communications and/or community mgt role
- Prior history of engaging and driving relationships/partnerships within Avalanche Community
- Subject matter expert on layer one blockchain technology
- Active user experience on-chain (DeFi, NFTs, Gaming, etc.
Your application has been successfully submitted.
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