Senior Marketing Specialist



Full time



May 26

As a StarkEx Marketing Specialist, you will:

  • Develop key messaging and value propositions for StarkEx products and features.
  • Launch marketing campaigns to effectively reach prospects and customers.
  • Create internal resources (one pagers, competitive and positioning data spreadsheets and presentations).
  • Work with content writers from the marketing team as well as external agencies to create content that positions StarkEx as the premier Layer 2 SaaS solution.
  • Conduct customer research for StarkEx target customers, identify target accounts and create marketing strategies accordingly.
  • Work with the StarkWare events to create and execute the StarkEx event sponsorship strategy. 
  • Help equip the StarkWare Business Development team with messaging sales enablement tools to grow the pipeline and increase conversions.
  • Work closely with the StarkEx product and BD teams to understand upcoming features and user experiences – from defining messaging, to collecting user feedback, and executing strategies.
  • Manage the StarkEx digital marketing strategies, particularly around Linkedin and email marketing.


  • 5+ years of experience in marketing positions.
  • Experience in creating visual and written content.
  • Experience marketing in B2B SaaS, preferably in financial services or blockchain / crypto.
  • Experience leading Account Based Marketing campaigns.
  • Experience in creating GTM strategies for new products and features and execution of relevant marketing campaigns and activities.
  • Experience managing sponsorships (booths, presentations, side events, etc) of large b2b events.
  • Experience running Linkedin and email marketing campaigns.
  • Strong ability to use data to experiment and iterate.
  • Exceptional planning, organization and project management skills.
  • Fluent in both spoken and written English.

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